Onboarding Journey | Ideal Brides
Ideal Brides

Onboarding Journey

Four milestones. One clear path. Red blocker callouts show what must be done before each milestone can happen.

Starting Point
Sale Closes & Automation Kicks In N8N Automated
The salesperson books the onboarding call. N8N automatically handles what used to be manual setup.

What N8N Creates Automatically

  • Creates ClickUp Tasks (named for the venue) N8N
  • Creates Client Onboarding Portal + links in ClickUp comments N8N
  • Creates the GHL Sub-Account N8N Elvia finalizes
  • Creates Google Drive Folder + links in ClickUp comments N8N
  • Sends client email with Onboarding Portal link N8N

Client Onboarding Portal Tasks

  • Fill Out Venue Information Form Client REQUIRED BEFORE OB CALL
  • Grant Facebook Page Access Client
  • Upload Venue Logo Client
  • Upload Photos Client REQUIRED BEFORE ASSET BUILD OUT
  • Upload Any Current Pricing Guide Client
  • Upload Videos Client Needed before launch, not before OB call
  • Download Required Apps (Slack & Lead Connector) Client
  • Have Debit Card Ready for the Call Client
Pre-Onboarding Checklist
These tasks must be completed before the Onboarding Call can happen.

Pre-Onboarding Checklist Tasks

  • Link the Google Drive from the Comments to the Task Elvia
  • Link the OB Portal from the Comments to the Description Elvia
  • Create Venue Slack Channel Elvia
  • Finalize Client GHL Account Elvia
  • Finalize ClickUp Venue Intake Forms Elvia
  • Move Stage to "Onboarding Call Booked" in ClickUp Elvia
  • Add Checkmark in Slack Onboarding Channel Elvia

Call Readiness Checklist

  • Check for Google Drive Completion (OB Portal) Elvia
  • Check for Venue Information Document Completion Elvia
  • Ensure Facebook Page Request/Access via Leadsie (OB Portal) Elvia
  • Invite Client to Slack (File > Invite People) (Reference) Elvia
  • Create Client as a User in their GHL Account (Loom Guide) Elvia
Blocker

Venue Information Form must be completed by the client. Without it, you don't have the venue details needed to run discovery or set up their account during the call.

1

Onboarding Call

60 MIN
Nadine takes the first half (discovery) then Leena takes the second half (setup & next steps)
Discovery and onboarding are combined into one single call. There is no separate discovery call.
Set Call Expectations Nadine
Conduct Discovery Call Portion of the Call Nadine
Review Pre-OB Tasks (OB Portal) Leena
Setup Venue Team Members Ideal Brides Accounts - Backend GHL Leena
Talk Through "Wow Factor" Videos & Show Them Video in Training Library Leena
Confirm Client Can Access Slack (verify they see the channel, drop OB portal link as a test) Leena
Walk the Client Through Google Calendar Setup + Set Calendar Availability Leena
Check FB Business Page Access Leena
Gather Facebook Payment Information Leena
Invite Them to the Private Facebook Group Leena
Schedule Asset Review Call Leena
Schedule Pre-Launch Call Leena
Assign the Training Videos as Homework Leena
Give Detailed Next Steps Leena
Create Any Follow Up Tasks That Didn't Get Completed on the OB Call Leena
Post Onboarding Call Checklist
Immediately after the call. These tasks kick off the asset build out phase.

Post Onboarding Call Checklist Tasks

  • Set ALL Dates for the Entire Project Backtracking from the Pre-Launch Call and Venue Asset Review Call, Then Record a Video to Brief the Team Leena
  • Create Client Info Video Leena
  • Purchase Domain via Cloudflare & Attach It to GHL Account Elvia
  • Update Calendar Details in GHL Elvia
  • Complete Funnel Asset Doc Elvia
  • Move to Asset Build Out Stage Elvia
  • Request SendBlue Account + Number Elvia
Blocker

Client photos must be uploaded to Google Drive. The team cannot build ad creative or funnel landing pages without the venue's photos. Confirm photos are in Drive before the build starts. Separately, client videos must be uploaded before the Pre-Launch Call. Wow Factor videos tend to take the longest, so stay on top of this early.

2

Asset Build Out

Hannah (creative), Daniela (video), Leo (ad ops), Daniyal (GHL & ads)
The team builds every deliverable the client needs to launch. All assets go through full internal approval before the client sees anything.
Photo Aggregation Hannah
Build Ad Creative & Ad Copy Hannah
Create Digital Assets + Funnel Landing Pages Hannah
Create Email Templates Hannah
Finalize Creative Design Hannah
Create WOW Factor Videos Daniela
Launch WOW Factor Videos Leo
Setup & Finalize Facebook Ads Leo
Full Internal Asset Approval Hannah
Complete Pre-Launch Checklist Daniyal
Blocker

Deliverables document must be sent to the client 2-3 days before this call. You need it pulled up and ready to walk through every single built asset. Without it, the call has no structure and falls apart.

3

Asset Review Call

30 MIN
Leena
This call exists because in the past, clients would take weeks to review assets on their own. Walking them through everything live and setting a strict deadline keeps momentum and prevents delays.
Have the deliverables document pulled up and ready before the call starts Leena
Walk the client through all of their built assets Leena
Show them how to use Markup to leave feedback Leena
Set a strict review deadline and put urgency on them Leena
Blocker

ALL tasks must be complete and ALL assets must be approved by the client. If anything is still open or unapproved, this call cannot happen. Everything needs to be fully ready to go live.

4

Pre-Launch Call

30 MIN
Leena
Make sure the client feels confident receiving leads, knows how to use the system, and understands exactly what to expect after launch.
Ensure they understand the system and feel comfortable receiving leads and talking with brides Leena
Show them where the training portal is inside of the system Leena
When they go to send a message and it says "purchase an SMS number," they just need to click the dropdown and select iMessage Leena
Meta Payments tend to fail from the bank. They may need to reach out to their bank to make sure payments are processing Leena
First 2-3 days: leads should be coming in. Be ready to have conversations Leena
First 3-5 days: they should see a tour book. Encourage them to call the tour via phone when they book Leena
Let them know our team monitors the account closely for the first 30 days to ensure traction Leena
Book the 1-week post-launch check-in call Leena

Launch & First 30 Days

The final task is to add them to the New Launch List in Venue Success so we can monitor their account closely for the first 30 days. Add the ads manager and any tasks needed for a great launch. The ads manager watches the account closely along with the VSM. They work in tandem.

CPL Target
$5 or less
CPT Target
$75 or less
Add venue to the New Launch List in Venue Success Leena
Create a subtask to check in after the first 3 days on metrics Leena
Every single day the metrics aren't hitting targets: action items to get them there and communicate with the client at a high level Leena Ads Mgr
The first 30 days are where a client can either go green and love us forever, or fall off a cliff and go red where we're fighting to get them back the entire time. Every single day matters.